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Michael C. O'Connor

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Tag: user centred design

Evolutionary prototyping
Blog

The case for Evolutionary Prototyping

Should our prototyping endeavours become more ‘evolutionary’? In theory, yes – less waste, more efficiencies – but can this approach work in practice? Can a UX/UI Designer/Dev hybrid make it happen?

Posted on 11th October 202015th December 2022
Portfolio

Ideation, Prototyping & MVP Development for a global online research course

Building a global healthcare research tool: Is Lean UX’s build-measure-learn paradigm the right choice to get us there?

Posted on 2nd October 20176th December 2019
Portfolio

UX Design for the ‘shopping bag’ page of an e-commerce disruptor

Shopping Bag UX (freelance): Quick wins to improve usability and increase conversion rates of the ‘Shopping Bag’ page for an e-commerce company.

Posted on 15th August 201712th April 2018
Portfolio

Pinkkies: UI Design & Development for a (very) specific user group

Designing for a niche market: Building loyalty & trust through UI/UX Design for new mums (and the things that you learn as a freelance UX/UI designer!)

Posted on 2nd June 20176th December 2019
Blog

Is Apple Really Giving Design A Bad Name? You kiddin’ me?

Is it time to question Apple’s position as design leaders and shine a light on their design philosophy? “Apple is destroying design. Worse, it is revitalizing the old belief that design is only about making things look pretty. No, not so!” … so said Norman and Tog. Wow!

Posted on 12th January 201620th April 2018
Portfolio

London Cycle Hire – Cycle Swap App

An ideation challenge: Rethinking Barclays Cycle Hire Scheme and the UX Design & Research of a new App.

Posted on 8th April 20136th December 2019
Portfolio

Usability Evaluation of the TfL Website

This usability study of the Transport for London’s website at www.tfl.gov.uk was conducted to address the goals and concerns of TfL in the run up to the Olympic Games in the summer of 2012.

Posted on 30th April 201230th March 2018

Hi, I’m Michael

I'm a UX & UI Specialist, currently doing Human-Centred Design at LivaNova PLC (MedTech)!

Feel free to read my blog, find out more about me and the things I do to pay the bills.

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Recent Posts

  • A financial affiliate and lead generation startup – from concept to MVP
  • Redesigning the search results page for a clinical decision support tool
  • Taking the BS out of design decision-making
  • The case for Evolutionary Prototyping
  • Ideation, Prototyping & MVP Development for a global online research course

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Michael O'Connor
B.A. (Econ) H.Dip. App.Sc. (Soft. Eng.) PG.Dip (HCI)
  • Portfolio / Blog: mcocdesigned.com
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