As a UI/UX specialist, I align creative design concepts with technical and business know-how. I collaborate with fellow researchers and designers, developers, data scientists and business stakeholders to define and deliver new products and features, translate concepts into living, breathing prototypes, and iterate on interactions and details in pursuit of the best deliverable experience.

I’m currently enjoying my role as Design Lead at Tesco Enterprise, where we are doing all we can to maintain and enhance a best-in-class service experience for our huge number of suppliers across the world. I work with a wonderful team of designers, product teams, data teams and engineers – as well as a wide and varied group of stakeholders – to deliver on the tactical, strategic and vision work for our business, suppliers and partners.

Prior to that, I was Human-Centred Designer at LivaNova’s Digital Innovation Lab, which I started in January 2021. Livanova operate in the MedTech space as a worldwide leader in cardiovascular and neuromodulation solutions.

I was UX Design Manager for the Investoo Group in the FinTech space before that, where I managed the full remit of UX/UI activities and a small design team. I initially joined their spinoff startup team, which successfully delivered an innovative retail investment product to MVP stage for investor funding. That was a fabulous project, working with a wonderful team – at breakneck speed!

Prior to that (phew!), I spent 5 great years with The British Medical Journal (The BMJ) where, as their Interaction Design/UX Lead, I helped design, build and maintain their extensive suite of products. I was heavily involved in the redesign / redevelopment of their flagship product – BMJ Best Practice (a clinical decision tool for physicians) which subsequently won a number of User Experience Awards and honours, …” demonstrating a standard of excellence for user experience, with innovative design and user-centred functionality”.

Over my career, I’ve also enjoyed some amazing UX/UI freelance roles with the John Lewis Partnership, QVC and Disney Media, and worked as a Senior Designer at a digital agency in London. In a previous life, I was also the founder of MCOCDesign, a digital design agency, in Ireland.

I’m a happy UX / Interaction designer hybrid, user-testing and prototyping lo- and hi-fidelity concepts (from sketches to code), and collaborating closely with engineering teams to help deliver the same.

I’ve studied Human-Computer Interaction (HCI) to MSc Level at City, University of London (PG.Dip awarded) and I’m a keen writer who likes to blog about UX/UI design and development. You can read case studies of some of my work here or simply get in touch to say hi!

Some samples of my work are below:

  • Redesigning BMJ Best Practice: The search results page of a clinical decision support tool.
    Read the story →

  • Research to Publication: Ideation, Prototpye & MVP Development for an online research course
    Read the story →

  • E-Commerce UX: aligning business and user goals to improve conversion rates
    Read the story →

  • Recognition & Affordance: Usability issues with the magnifying glass icon for search
    Read the story →

  • Agile Accessibility Workflow: Embedding A11y into our UI Development process
    Read the story →

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